Industries

Our clients' opinions!

Toluna is knowledgeable. They provide insight into industry best practices.

Healthcare

 

 

The primary source for your healthcare research needs

Toluna’s Global Healthcare Practice

Having Toluna’s Global Healthcare Group in your corner means many things—service, expertise, and innovation. And, since 1994, it has meant having access to one of the largest, most robust, and most demographically diverse online panels in the industry.

Toluna gives you access to a pre-identified, pre-screened and highly-qualified pool of global physicians. Physicians are particularly responsive to Internet-based surveys and provide in-depth information about sensitive-subject matter. This type of information is virtually impossible to gather offline via other methods. With a deep understanding of the panel, the healthcare team is able to provide well-thought out sample plans to help you achieve your goals.

Toluna manages proprietary healthcare professionals panels in the US, UK, France, Germany, Italy and Spain. Toluna’s own proprietary panel, along with its exclusive relationship with third parties, provides you access to two-thirds of the practicing physicians in the United States. We can survey within every medical specialty and our respondents are validated.

Among physician specialists and allied health professionals, the most commonly surveyed are some of the following:

  • Allergy & Immunology
  • Dermatology
  • Infectious Disease
  • Orthopedics
  • Rehabilitation
  • Cardiology
  • Endocrinology
  • Nephrology
  • Psychiatry
  • Surgery
  • Critical Care
  • Gastroenterology
  • Oncology
  • Radiology
  • Urology

For a complete list of specialists that can be surveyed, click here.get physicians by demographics, prescribing behavior, type of practice, and more.

Ailment Sufferers Panel

In addition to the 250,000 ailment suffers within our panel, Toluna has the ability to reach millions of global opt-in panelists to meet your needs. The Health & Wellness Panel has ailment conditions ranging from the most common conditions to the lowest incidence audiences, including but not limited to the following conditions:

  • Allergy Conditions: Anaphylaxis, Insect, Seasonal, etc.
  • Breathing/Respiratory Conditions: Asthma, COPD, Emphysema, etc.
  • Cancer: Breast, Hodgkins, Melanoma, Prostate, etc.
  • Digestive Conditions: Crohns, IBS, Incontinence, GERD, Ulcers, Colitis etc.
  • Eye, Ear, Nose and Throat Conditions: Glaucoma, Hearing Loss, etc.
  • Heart/Blood Conditions: Angina, MI, Hyperlipidemia, Hepatitis, Stroke, etc.
  • Men’s Health Conditions: ED, EP, infertility, etc.
  • Mental Health & Behavioral Conditions: Alzheimers, Anxiety, Depression, OCD, etc.
  • Pain- Bone, Joint, Muscle Conditions: Arthritis, Back Pain, Lupus, etc.
  • Skin Conditions: Psoriasis, Eczema, Fungal Infections, etc.
  • Women’s Health Conditions: Endometriosis, Menopause, Fibroids, etc.

Quality Commitment

At Toluna, our commitment to quality is executed in everything we do. With a team in place that focuses on the healthcare market, we ensure highly relevant communications to survey respondents, and clients alike.

As our industry matures and respondent needs change, we need to continue to evolve the way that we recruit, and manage survey respondents. We’ve always had quality challenges as an industry, but now Toluna can use technology to eliminate fraud and cheating. Toluna supports all industry-wide data quality initiatives and is a licensed TrueSample® sample source. We are members of CASRO, CMOR, ARF, MRA, AMA, ESOMAR, and many other industry associations committed to innovating data quality. and are MRA-audited, Greenbook Health certified and more.